We recommend the Other Criteria to all those that get hysterical when hearing the word "limited edition": The store is a bonanza for limits, something in between gallery plus fashion or design store plus photos. You'll find works by Damien Hirst and Phillip Allen on the walls, and T-shirts with prints by Ghada Amer or Tracey Emin on the coat hooks. And what can't be printed on a T-shirt or hung on a wall you'll find in between two book covers: You can also buy books on art. Many items are unique and autographed which pushes up prices quite a bit. Vases by Eduardo Sarabia cost more than 7,000 pounds and are too fragile as a souvenir. But you can wear the bracelet by Damien Hirst for 17,000 pounds on your wrist - it won't cause excess luggage when you are departing. Bath towels by Peter Doig or Jeff Koons for 60 pounds are somewhat cheaper. True art connoisseurs won't do without them on the beach. One thing for sure: You need to pop in here soon again because new limited editions, new unique items and other autographs are waiting to make your collection complete.
Vivienne Westwood has always been keen on what is contrary: When the hippies were in, she dedicated her designs to Elvis Presley. When shoulder pads were in, she highlighted the hip. When the heroin chic was in, she revived the rococo. Even today she still doesn't give a damn about traditions, designing fashion that is as opulent as it is eccentric, as unusual as unwearable. Vivienne Westwood's credo is anti: anti-establishment, non-conformism and anti-fashion. Despite or because of it she has been nominated one of the six major fashion designers of our time. And justly so, because her fashion is art and statement at the same time, a political manifesto, so to speak, to be hung in your wardrobe. Her numerous shops all over the world display her radical chic. You can also touch it at Mayfair's, her flagship store. There, the shop assistants are as cynical as Westwood's style, but the shop is worth a visit anyway for the sake of its dramatic interior, its exclusive clientele and of course, for its couture. While you won't be able to afford or wear it, you can at least have a close look at it.